It is a little known fact about Beauty's SPOT that we used to live in Indonesia. (Betul, dahulu aku mahasiswa di IKIP Malang...AREMANIA deh.) So back in May when I received Juara's Rice Facial Scrub in my swag bag at the Total Beauty Summit in LA I noticed the "Juara" name, but naively assumed the Indonesian word, meaning champion, was an odd coincidence. No where in my wildest dreams could I have imagined that someone had already created my beauty ideal - a high-end natural skincare brand based on the Indonesian medicinal principles of Jamu, a kind of herbal beauty remedy. In fact my dream is a reality and the woman who started the brand, Meta Murdaya, hails from San Francisco and Indonesia. Juara's ingredient list, from candlenut to turmeric, could just as easily be a grocery list for an Indonesian dinner party. The Juara philosophy is a breath of fresh air in the beauty world.
Indonesian women, perhaps even more than French women, have long-standing deep cultural traditions around skincare and beauty. Juara highlights these rituals and offers them up to you, on their website. To think I sluethed my way around Javanese night markets attempting to pry ancient secrets out of the oldest Ibu's when I could have simply visited Juara's website. So. Silly. But when you see a 90 year old woman with 30 year old skin, it begs the questions - what is in her Jamu?
Indonesian women, perhaps even more than French women, have long-standing deep cultural traditions around skincare and beauty. Juara highlights these rituals and offers them up to you, on their website. To think I sluethed my way around Javanese night markets attempting to pry ancient secrets out of the oldest Ibu's when I could have simply visited Juara's website. So. Silly. But when you see a 90 year old woman with 30 year old skin, it begs the questions - what is in her Jamu?Juara is bringing the secrets of Indonesian Jamu to the world in a sustainable, natural product. The Rice Facial Scrub emits wafts of tropical sweet sticky rice and fresh young coconut. In fact I was tempted to slather it on some mangoes and ingest. Instead, I simply paused mid-shower and thanked God for the flood of memories that came back to me. Hot springs in Batu, motorcycle riding to the alun-alun, my penchant for Bakso bakar, a Malang specialty. My skin after only a few weeks of using Juara's Rice Facial Scrub, is noticeably healed, brighter, and healthier. I've gotten several compliments since I have been using the rice scrub and I just smile. I've got Juara in my Jamu ;)
1 comment:
Skin is the most important organ of the body. It is constantly exposed to pollutants in the air and products that are put into it. Natural products are good in that case because these products have natural ingredients.
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